Fill the gap.

Travel Diaries X Hopper is the beginning of a movement. Runners have Strava, movie-lovers have Letterboxd—travelers have Hopper. While Hopper faces a gap from a UX/Product perspective— lacking a community feature, it can further it’s reach with a user-driven social media campaign.

Travel Diaries X Hopper is a social media driven movement. Highlighting the apps price intelligence through a modern travel diary.

Travel Diaries X Hopper is a social media driven movement. Highlighting the apps price intelligence through a modern travel diary.

For this user-driven campaign, the focus is on visuals suggesting real life moments—Proving in-app suggestions can manifest as tangible experiences.

For this user-driven campaign, the focus is on visuals suggesting real life moments—Proving in-app suggestions can manifest as tangible experiences.

Not just a booking tool—content of unique experiences found in the app highlight Hopper's travel video and AI travel agent features.

Not just a booking tool—content of unique experiences found in the app highlight Hopper's travel video and AI travel agent features.

Transforming Hopper's socials as a growth engine, building credibility in the app and its features using the experiences shared by real people.

Transforming Hopper's socials as a growth engine, building credibility in the app and its features using the experiences shared by real people.